Calum Kershaw
Operations, Sales & AI Systems. Truro, NS (open to Halifax and remote).
Operator who builds systems. I run a retail sales floor as an Operations Supervisor, where I rank 30th in Canada on associate net sales, and I build production software for real businesses on the side: a live home cost configurator, an AI email automation, and a staff knowledge assistant. I combine operations leadership, measurable sales performance, and hands-on data and AI work to make teams faster and decisions clearer.
Highlights
- Ranked 30th in Canada on Staples associate net sales within seven months of hire, and first of 13 at my store in every reporting window
- Shipped a live home cost configurator for a modular home retailer, with Canadian mortgage math and checksum-validated share links
- Delivered AI email automation processing 500+ emails/month for a hospitality client, in three weeks
- Built a RAG knowledge base consolidating 20+ SOPs, with ~70% faster procedure lookup
- Promoted to Retail Operations Supervisor within three weeks of hire
- End-to-end delivery: requirements gathering through deployment and handoff
Selected work
- Gold River Homes, Cost Configurator: Live guided configurator that prices a modular home end to end for first-time buyers: every choice shows its price, monthly payment impact, and a plain-language reason. 81 licensed photos with a provenance manifest, checksum-validated share links, printable spec sheet.
- Blackbird Brewing, Email Automation: AI email classifier (17 categories) with brand-voice responses, escalation rules, and Make.com integration processing 500+ emails/month.
- JollyTails Staff Assistant (DogBot): RAG-powered Q&A system consolidating 20+ SOPs with admin analytics dashboard, training compliance tracking, and knowledge gap identification.
- Coastal Ledger (Maritime Home Map): Nova Scotia mortgage affordability tool covering 37 municipalities, with B-20 stress testing, first-time buyer program math, and choropleth mapping.
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